What happens when a prominent film director experiences the innovation of ScreenX for the first time? To find out we put the noted Gareth Edwards, helmer of the new sci-fi epic The Creator, to the test.
Premium format ScreenX is unique to Cineworld cinemas in the UK. It's an all-enveloping, 270-degree viewing experience that extends a given movie onto the side walls of the auditorium. The state-of-the-art technology uses up to 12 additional projectors to extend the movie beyond your peripheral vision.
It's therefore perfectly aligned with Edwards' majestic vision for The Creator. The movie transports us into a futuristic world that has been riven by a deadly war between humans and artificial intelligence. With lush backdrops and immersive CG effects emerging from practically every frame, the movie is already a visual treat.
Combine that with the all-encompassing effect of ScreenX and the tangibility of the film promises to be all the more palpable. Check out the video below to discover Edwards' reaction to the format.
Are you inspired by Gareth Edwards' reaction to the scale and sweep of ScreenX? Then click the link below to book your tickets for The Creator. The movie is on release now at Cineworld.